is a social shopping website whose unique products are curated by celebrities. In collaboration with the OpenSky team, Adler Design was tasked with a redesign of the website experience, which included a new set of features such as a social news feed, sale calendar and rewards program. For first time users we created an onboarding process through a personalized quiz­–by taking the quiz customers only see items they are interested in.

In addition to the website design, we created a series of marketing components such as animated banners, transactional, promotional and social emails.