Medline tasked us in helping them strengthen their online presence, which included a complete redesign of their primary website and several micro sites. Through user interface and ux design we have created one cohesive e-commerce experience that integrates the core values at the heart of Medline’s DNA.
Due to the different customer segments and the large number of products offered by Medline, we have created a filtering system as a short cut to personalize the shopping experience. We simplified the navigation and provided only 6 possible outlets from which one can dive deeper into an area of interest. View site.